FOR THE LOVE OF CRAFT
An exploration of craft. Its definition, purpose, and enduring relevance through the lens of alta artigianalità and the artisan’s daily pursuit of excellence.
Beauty
and functionality are intertwined
UT⬩SEMPER⬩UT⬩NON⬩ANTE
Traditional elegant menswear for the modern professional man – as always and never before.
Outerwear
Bestsellers
One piece, two styles, several colors
Journal
SINGULARITY: A CONSIDERATION ON CREATIVE VIRTUE
Magnanimity and singularity interweave artistic innovation, embracing individuality. From Courbet's groundbreaking realism to Loewy's MAYA rule, balancing creativity with audience receptiveness shapes humanity's artistic journey.
SINGS, SYMBOLS, AND SIMULACRA: ON BAUDRILLARD, TECHNOLOGY, AND THE VOID OF MEDIATED REALITY
What if reality isn’t what it seems? Industrialization, capitalism, and technology have reshaped our world into a seamless blend of illusion.
Traditional Craftsmanship
Est. 1967
