FOR THE LOVE OF CRAFT
An exploration of craft. Its definition, purpose, and enduring relevance through the lens of alta artigianalità and the artisan’s daily pursuit of excellence.
New Interview
Discover a 150+ year-old business near Lecce whose creations have graced city squares and Dior’s runways.
UT⬩SEMPER⬩UT⬩NON⬩ANTE
Traditional elegant menswear for the modern professional man – as always and never before.
Outerwear
Bestsellers
New Spring Summer Collection
News
Inside Our Community
We truly treasure the moments we spend with our clients and would love to share more of them with you. Discover the behind-the-scenes of our events, news, and more.
Journal
SINGULARITY: A CONSIDERATION ON CREATIVE VIRTUE
Magnanimity and singularity interweave artistic innovation, embracing individuality. From Courbet's groundbreaking realism to Loewy's MAYA rule, balancing creativity with audience receptiveness shapes humanity's artistic journey.
SIGNS, SYMBOLS, AND SIMULACRA: ON BAUDRILLARD, TECHNOLOGY, AND THE VOID OF MEDIATED REALITY
What if reality isn’t what it seems? Industrialization, capitalism, and technology have reshaped our world into a seamless blend of illusion.
Traditional Inspiration
Est. 1967
Lecce, Italy
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